Album Press Release - note new single info under dates on right side >

Artist: SCUBA
Title: PERSONALITY
Label: HOTFLUSH RECORDINGS
Cat#: HFCD007
Release Date: March 6th 2012 (USA)

01. Ignition Key
02. Underbelly
03. The Hope
04. Dsy Chn
05. July
06. Action
07. Cognitive Dissonance
08. Gekko
09. NE1BUTU
10. Tulips
11. If U Want



Scuba is the production and DJ alias of Paul Rose, the curator of Hotflush Recordings, a label, which having released some of the most important tracks of the formative period of dubstep, has grown into a leading player in the wider world of electronic music. A celebrated and influential DJ, Scuba was voted #25 in Resident Advisor’s 2011 poll of the world’s Top 100 DJs and has also been nominated for several categories in DJ Magazine’s Best of British 2011 Awards.

Earlier this year Scuba released his Adrenalin EP, picking up radio plays from Zane Lowe, Annie Mac, Rob Da Bank as well as Mistajam, illustrating how his sound has mutated into previously unexplored areas. Alongside Adrenalin, Scuba also released his addition to K7!’s DJ Kicks series which has made notable appearances on several "Best of 2011" lists.

On the 27th February in Europe and March 6th in the US, Scuba will release his third album through Hotflush. Entitled Personality and featuring 11 brand new tracks, it takes in a wealth of genres across contemporary dance music, proving once again Scuba’s place at the cutting edge of the electronic music scene. Preceding his LP will be The Hope, pushing on from the tense atmospherics of previous Scuba material, the single fizzes with claustrophobic bass pressure and menacing narration. Backed by an exclusive non-album cut Flash Addict, The Hope will proceed the album on the 6th February.

Originally from London, Scuba relocated to Berlin in 2007, and released his debut album, A Mutual Antipathy in 2008. The stylistic synergy of the album cemented his position as one of the most forward-thinking producers to emerge from the London bass scene. In the same year, Scuba founded the massively successful SUB:STANCE night at the legendary Berlin club Berghain. SUB:STANCE has since launched in New York with a look to expanding further in 2012.

Scuba’s second album, Triangulation, was released on Hotflush in early 2010, joining the likes of Mount Kimbie, Sepalcure, Joy Orbison, Untold, Sigha and George Fitzgerald on its enviable roster.

With Personality due for imminent release and plans for a live show in the works, Paul Rose's constantly developing world seems set to keep on turning in 2012.

Download
Download the non-album track "Flash Addict" (B Side to the single "The Hope" out 03.06.2012) at Pitchfork

Other Information
Single "The Hope" preceded the album February 6th.

THE HOPE video


What The Press said

"A coming of age. Producer emerges from sugary trance cocoon with saucy, sparkling techno/house/UK bass." SPIN

"Where he once used dubstep as the foundation for his distinctive productions, this time he's taking prog house, trance, big beat, rave, old techno, and synth pop, and packaging it up in something stylishly retro, all coated in a futuristic 2012 sheen. It's bound to ruffle feathers and turn off old fans, and in a way, going so outright "pop" is one of the gutsiest, risky things a pillar of the scene like Scuba could have done. Thankfully, his Midas touch extends to this stuff as well." PITCHFORK (8.1)

"Although the majority of the record is devoted more to synths and vocals than to beats and bass, the sound of Personality speaks loud and clear: When Scuba turns up the speakers, you should bother to listen." CMJ

"Scuba has steadily been nurturing an almost otherworldly studio prowess, one that reaches its apex here and which seems to bloom in the sort of awesomely huge moments that seem so at odds with his grim productions of yore." LWE

"With Personality, Scuba is unfazed by the crossed swords of staying true and breaking free, all while messageboards and forum pundits debate whether or not he’s braving new territory or if he’s made a rash run for it." BIG SHOT

"Over the course of Personality, the world of Scuba opens up, a world where synths pump like it’s 1985 and dance music production is best left to those who know more than just how to press play." CONSEQUENCE OF SOUND

"His prior two LPs released as Scuba were among the most critical in forging dubstep's descent into a very dark territory, mostly thanks to their unparalleled incorporation of 4/4 techno. But though it may not be obvious to those not familiar with those prior efforts, Personality finds Rose emerging from those depths, shedding his scowl for something far more exultant." BOSTON PHOENIX

"It’s the sound of Rose venturing far from his formerly cool persona" DUSTED

"Personality is worthy of praise for its feverous energy and detailed, hot-iron arrangements" BEATS PER MINUTE

"Scuba's most dancefloor-centric effort to date." XLR8R


July / August USA tour / New July single Press Release

USA SUMMER TOUR

07.26: Kingdom "Bottom Heavy," AUSTIN, TX
07.27: 99 Sudbury "Visions," TORONTO, ON
07.28: WTFestival, TYGH VALLERY, OR -
07.31: Cervantes Other Side, DENVER, CO
08.01: FiveSixty, VANCOUVER, BC -
08.02: Los Globos "IHeartComix," LOS ANGELES, CA
08.03: Public Works "As You Like It," SAN FRANCISCO, CA
08.04: Metro, CHICAGO, IL
08.06: Cielo "Deep Space," NEW YORK, NY



Artist: SCUBA
Title: NE1BUTU
Label: HOTFLUSH RECORDINGS
Release Date: July 3rd 2012

Having released his third album ‘Personality’ earlier this year to much critical acclaim. Scuba is pleased to announce his new single NE1BUTU will be released on July 3rd through Hotflush.

NE1BUTU is Scuba’s glorious take on a thunderous classic house track, complete with piano break and an infectious bubbling bassline - it’s perfect for the summer’s dancefloors. Backed by a SCB – Scuba’s other alias – remix, he adds a minimal techno edge to the song.

Taken from Personality, the album sweeps effortlessly across a wealth of genres within contemporary dance music, proving once again Scuba’s place at the cutting edge of the electronic music scene.

NE1BUTU video


Links
Hotflush Recordings: http://www.hotflushrecordings.com

Press Contact: Gamall Awad - Backspin Promotions
Email: g(AT)backspinpromo.com
Twitter: http://twitter.com/backspinpromo